Pirelli was founded in Milan in 1872 and today stands as a global brand known for its cutting edge technology, high-end production excellence and passion for innovation that draws heavily on its Italian roots. With 19 production plants in 12 countries and a commercial presence in over 160, Pirelli has around 31,600 employees and had a turnover in 2019 of about 5.3 billion euro. It is among the world’s major producers of tyres and associated services and the only one focused solely on the Consumer tyre market, which includes tyres for cars, motorcycles and bicycles. Pirelli, a Pure Consumer Tyre Company, has a particular focus on the High Value tyre market and is constantly engaged in the development of innovative products to address the most specific mobility needs of the final Consumer, such as Specialty and Super Specialty tyres.

OUR VISION

We believe in moving everyone forward through technological and social progress

OUR PURPOSE

Constantly pushing innovation in a cultured, sustainable and considerate manner

OUR MISSION

We deliver high value tyres and mobility services so you can safely further your limits