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More Than Just a Brand

Shoei has been perfecting helmets for more than 40 years. Our innovative designs have unlocked the potential of protection and have become the standard bearer for the entire industry. Fusing old school craftsmanship with state of the art technology, our entire line features our Advanced Integrated Matrix (AIM) shell construction technology, revolutionary ventilation systems, perfect aerodynamic designs, and exclusive 3D comfort liners.

When you're riding the last thing that you want to worry about is your helmet. With a Shoei on your heard, you probably wont' even know tat it's there. Check into Shoei and get it on!

Shoei is more than just a brand. It is an unmatched, unyielding commitment to safety and comfort that is race born and rider tested. For more than 40 years, Shoei has pioneered new technologies that have revolutionized the industry. When combined with our exacting standards and craftsmanship, these innovations have led to the creation of the world's most advanced helmets.

Shoei Motorcycle Helmets are made in Japan for the most discriminating motorcycle helmet buyer. If you want a world class helmet manufactured anywhere, then you cannot go wrong with a Shoei motorcycle helmet. Each helmet goes through a battery of rigorous tests to ensure that your new Shoei Motorcycle Helmet is free of defects and workmanship. Snell and DOT approved, each Shoei motorcycle helmet sets the standard in the motorcycle sport market.

SHOEI helmets are comfortable, even at extreme speeds: This means that the padding must fit snuggly around your head, without ever feeling unpleasant. At the same time, the bottom of our interiors have no rims and no overlapping parts. This prevents turbulence and noise. For our top class models, we took perfection one step further and designed the entire interior to be detachable.

You can replace it in seconds, and you can choose between 7 different cheek pad sizes - what you get is a tailor-fit helmet, taking comfort to the maximum!

Product Line
Shoei has been perfecting helmets for more than 40 years. Our innovative designs have unlocked the potential of protection and have become the standard bearer for the entire industry. Fusing old school craftsmanship with state of the art technology, our entire line features our Advanced Integrated Matrix (AIM) shell construction technology, revolutionary ventilation systems, perfect aerodynamic designs, and exclusive 3D comfort liners.

When you're riding the last thing that you want to worry about is your helmet. With a Shoei on your heard, you probably wont' even know tat it's there. Check into Shoei and get it on!

Selecting
Motorcycling has special personal hazards and no helmet can protect the head against all foreseeable high speed and low speed impacts.

The protective capability of a helmet is difficult to measure at the time of purchase because there are untold types of accident scenarios. A helmet can provide protection only to the extent that your head is covered with the helmet. However, the use of a well fitted securely fastened helmet can minimize the risk of death or permanent impairment from head injury. For maximum head protection, the helmet must be of proper fit and the retention system must be securely fastened under the chin. Failure to have a proper fit and/or to securely fasten the helmet is dangerous, as the helmet could come off in an accident resulting in severe head injury, trauma or death.

What's Inside:
What's inside a Shoei helmet? The invention of the safety helmet made it possible to protect the wearer's head against an impact. In the event of an accident, the helmet will absorb and disperse the forces of an impact, but the helmet also provides protection against the elements that a rider will encounter on the road such as debris, insects and the elements.

Shield: The face shield is made of a strong, transparent material called polycarbonate and is designed to protect the face of the rider from wind, dust and insects. these shields are equipped with water and scratch-resistant coatings, and are usually manufactured using one of two methods. The first involves conventional shaping of a flat panel using heat and pressure, and the second utilizes injection molding technology. All Shoei face shields are created using the injection - molding process, which provides the wearer with significantly greater visual clarity and less distortion than the flat panel method.

Retention System: A Special synthetic fiber chin strap serves to secure the helmet firmly on the rider's head. The retention system is attached tot he helmet using NASA-level metal rivets.

Ventilation System: A ventilation system is a standard feature of more recently produced helmets. It ensures that fresh air is directed into the helmet and exhaled air and humidity are vented out. Shoei's exclusive venting technology makes Shoei helmets the coolest on the road today.

Outer Shell: In the event of an accident, the outer shell will absorb and disperse the impact. All Shoei helmets are made of fiber-reinforced plastic (FRP), a composite material made up of synthetic resin reinforced with organic fibers and fiberglass. Manufacturing costs to produce FRP shells are very high, but the use of modern, lightweight fibers make it possible to produce very strong, yet lightweight shells. Thermoplastics on the other hand, which are used to produce most of the helmets on the road today, must be very thick to provide the required protection and this makes these helmets very heavy. These thermoplastics are also not very resistant to chemicals and the Sun's UV rays, which will weaken them over time. For these reasons, all Shoei helmets are made of FRP and they all incorporate Shoei's proprietary AIM technology.

Expanded Polystyrene: The EPS liner protects the wearer's head by absorbing the remaining force of the impact that was already partially absorbed and dispersed by the outer shell. Located inside the outer shell, the liner is made of lightweight, impact-absorbing expanded polystyrene (EPS). Formulated of a variety of materials, Shoei's EPS is the product of more than 40 years worth of research and development. These materials have varying degrees of hardness, which improves the helmet and enhances its ability to disperse the forces of an impact.

Comfort Liner: Despite its rounded shape, the EPS lining is much too hard to provide a snug and comfortable fit, so Shoei integrates a synthetic foam padding system covered with a ski-friendly fabric into each helmet. This padding is made up of several different kinds of foam of varying densities to ensure a long lasting, comfortable fit. This is especially important, as the vibrations produced by the helmet during high-speed rides can be exacerbated if the comfort padding is too soft, which can have a negative effect on the safety of the rider. Additionally, the comfort liner system is also designed to work with Shoei's patented ventilation system to allow maximum cooling throughout the helmet.

Comfort:
Shoei Comfort:
Shoei has spent 40 years studying riders and testing different helmet designs to create our award winning line of motorcycle helmets. By combining different shapes and shell sizes with our patented liner and cooling systems, Shoei has created the most comfortable helmets on the road today.

Helmet Fit:
1. Reduced Buffeting: The reduction of buffeting (shifting of the helmet due to external forces), which can lead to rider fatigue or impair a rider's vision, plays an important role in Shoei's design process. Riders wearing Shoei helmets experience for less buffeting than other manufacturer's helmets due to Shoei's patented 3D liner system. Unlike other manufacturer's liners, Sh0oei's 3D liner will keep its shape longer because the materials used to create the liner allow for less helmet movement as you ride.

2. No Pressure: Shoei's 3D liner system feels like it's been specially molded fit your head. This is especially important because if padding exerts too much pressure in one particular place, you may get a headache, which could impair your concentration and increase the risk of an accident. With Shoei's 3D liner system you will be able to adjust the fit of your helmet to achieve the best possible fit.

Weight and Aerodynamics:
Shoei's engineers have spent hundreds of hours conducting wind tunnel tests to improve the aerodynamics of each Shoei helmet. They found that most helmets have a very high inertia movement, or center of gravity, at the to top of the helmet. This greatly increases rider fatigue because of the strain that is exerted upon the neck. Shoei has therefore lowered the inertia moment by improving its helmet's aerodynamics. When coupled with lighter and stronger construction materials, these new aerodynamic features have greatly reduced neck muscle strain, which makes for a much more comfortable and safer ride.

Ventilation:
Shoei helmets are hands down the coolest helmets on the market, literally. Shoei's patented ventilation systems circulate air through the helmet, reducing heat build-up and eliminating fogging.

Shield:
Shoei's innovative face shield design provides riders with a distortion free field of vision. Constructed of ultra strong polycarbonate materials, these shields offer 99% UVA + UVB protection and are water and scratch resistant. Shoei's exclusive quick change, single release system also gives riders the ability to change shields in a snap in the event of a sudden change in the weather.

Noise:
Excessive noise in the helmet is just plain annoying, but it can also be a safety hazard, as it causes increased stress and may divert a rider's attention from the road. With this in mind, Shoei designs its helmets to minimize noise so that the rider can enjoy the ride.

Ventilation is more effective if the air has a way out. That is why SHOEI helmets do not only have effective intakes, but also devices through which hot air can leave the helmet. In the case of our top models, these are the Aero-Vortex-Ventilations. With their characteristic V-shape, they create negative pressure making use of the riding wind stream. Warm air from the rider's head is actively drawn out of the helmet.

On our top range helmets, the shock absorbing liner is made of two parts. Between them, there is a system of ventilation channels which can very effectively carry fresh air to the rider's head, and vent out warm humid air.

Hyper Dual Liner Ventilation-Animation:

All SHOEI full face helmets use a sophisticated ventilation intake below the shield window, which serves a double function:

It supplies fresh breathing air to the rider, but also steers an airflow along the inside of the shield. This helps to keep the shields dry and clear of fog.

The philosophy of Protection.
The properties of Shoei helmet is expected to provide are determined by the company's philosophy regarding the provision of "real" rider safety and fall into three general categories.

Three Helmet Requirements
A crash helmet must provide the rider with the highest level of protection in a variety of traffic situations: during high speed motorway rides, leisurely rides in the country and naturally in busy inner city traffic. Although a helmet is mainly designed to protect the rider's head, this alone is of little use if the pleasure of motor bike riding is spoiled due to a lack of wearing comfort. In all cases, therefore, guaranteeing that each helmet ensures "safety, comfort, and passion" is of utmost important at Shoei.

How and where does SHOEI quality originate?

Are motorcycle helmets still just crash helmets or are they the upper part of a racer’s outer skin which is smothered by publicity badges? F.J. Schermer visited the SHOEI factory in Japan and now knows that they are real works of art, manufactured by hand in an intricate and caring process.

The primordial basis for quality is precision. Everything is clean, it would be easier to imagine being in a pharmaceutical factory than in helmet production. The pre-formed, accurately weighed fiber mats and the resin are ready to be placed into the steel "baking form". A slack rubber balloon is then pushed into the form and 120&Mac176;C hot steam is blown into the balloon blowing it up to five bars. The mats are thus pressed exactly into the form and actually "baked" for 15 minutes.

"At this point in my career, I only want the best, and that is why I only trust SHOEI." - Miguel Duhamel.

SHOEI produces three completely different helmet shells: for the domestic, American and European markets. This is one of the secrets of the excellent fit of the helmets.

After the helmet shells have been cut with water jets and laser beams, the rest of the production is done by hand. The factory staff check the outer shells again and again looking for rough spots. The decals are applied in a bath of water, absolutely no air bubbles should remain.

The helmet then goes to the Test and Homologation Department where it undergoes extensive tests according to all worldwide homologation procedures. Helmets are taken out of production at irregular intervals and tested, tested, tested. Wind turbulence is simulated in the wind tunnel. The slightest bulges or changes at the edges have an influence as to how smooth the helmet lies in the wind or how noisy or silent it is.

After a day’s visit it was established: typical Japanese quality is produced here by hand. This is why SHOEI helmets can be classified among the best if not the best in the world

Shoei helmets are the best engineered, most comfortable helmets in the world. They offer unsurpassed quality, unparalleled safety features and the coolest graphics available.

Shoei helmets are distributed in the United States and Canada. Shoei's United States operations are located in Tustin, CA.

Product Line: Shoei has been perfecting helmets for more than 40 years. Our innovative designs have unlocked the potential of protection and have become the standard bearer for the entire industry. Fusing old school craftsmanship with state of the art technology, our entire line features our Advanced Integrated Matrix (AIM) shell construction technology, revolutionary ventilation systems, perfect aerodynamic designs, and exclusive 3D comfort liners.

When you're riding the last thing that you want to worry about is your helmet. With a Shoei on your heard, you probably wont' even know tat it's there. Check into Shoei and get it on!